Source: Yangguang.com
Yangguang.com Beijing November 10 News (Reporter Sun Lu Jin)According to newspapers, as the snow and ice season of 2024-2025 is about to begin, the heat and snow economic heat continues to heat up, and the number of reservations on related scenic spots on multiple platforms has increased significantly.Over the local area, it is adapt to local conditions to continue to promote and expand ice and snow consumption.
Platform data shows that in the past 15 days, the search and consultation popularity of Harbin, Changbai Mountain, Zhangjiakou and other ice -snow tourism destinations has increased by more than 100%from the previous month.According to Zhu Zhanchun, deputy director of the Harbin Cultural Radio, Television and Tourism Bureau, combined with the Asian Winter Session Ice and Snow Competition, Harbin City focused on the top ten boutique tourist routes of “traveling with the competition”.
Zhu Zhanchun: You can see the whole picture of the Asian Winter Sports Event venue, you can feel the speed and passion brought by the ice project, you can also see the Asian hills.The spectacular ice scenery and snow carving art groups; you can also choose to remember in Erbin with taste.Through these boutique lines, major scenic spots, venues, and events are connected.
In order to continue to deepen the benefits of "White Economy", Zhao Aijun, head of a scenic spot in Shenyang, Liaoning, introduced ice lanterns, snow carving and colorful light fireworks, ice and snow outdoor experience in the scenic area.area.
Zhao Aijun: Use "ice and snow+sports" to revitalize "new resources" to drive more than 180 people in the surrounding villagers and increase their income per capita.
Zhang Maoqiang, deputy director of the Jilin Tonghua Cultural Radio and Television and Tourism Bureau, said that this years new snow season will hold non -heritage exhibitions, Tonghua Ice Snow Season Food Food Exhibition, New Snow Season Sliding Public Class, etc.Colorful ice and snow activities promote and expand ice and snow consumption.
Zhang Maoqiang: The integration of culture, sports, and tourism has continuously created upgraded new formats, creating a new winter complement season, and launched a new resource format through the combination of heat and cold.
Han Yujun, an associate researcher at the China Tourism Research Institute, believes that it will continue to consolidate and expand the results of "driving 300 million people to participate in the ice and snow sports", and continue to implement the "ice and snow" into "Jinshan Yinshan" into "Jinshan Yinshan Mountain""Policy -oriented to promote the development of ice and snow economy.
Korean Kingdom: Improve the marketization and industrialization of the ice and snow competition performance industry, enhance the competitive level of the ice and snow project with a good foundation, and let more people appreciate the unique charm of ice and snow competition,The popularity of the strong ice and snow sports and the promotion of adolescents, falling in love with ice and snow can make ice and snow consume more sticky.
