IT House November 14 news, market research agency CIRP released a report yesterday (November 13), indicating that as of the third quarter of September 2024, iPad sold in the US marketSteady , the status in the product portfolio is still second only to the iPhone.
Apple no longer announces the specific sales of the iPad business. IT House has previously reported that according to fiscal 4 of FY2024 (corresponding to the 3rd as of September 28th, the 3rdThe quarterly report, the iPad business revenue was US $ 6.95 billion (IT House Note: Currently about 50.303 billion yuan), an increase of 7.9%over the same quarter from 2023.
The latest report of CIRP pointed out that in the US market, iPads sales are mainly stable.In terms of segmentation, iPad Pro is the lead model in the Apple tablet series, and the latest quarter sales are close to 50%.
Basic iPad also performs well, accounting for about one-third of the total sales; the market share of iPad Air has declined significantly, and unit sales onlyIt accounted for about 13%, a significant decline from the performance a year ago.