[CNMO Technology News] Recently, CNMO learned from foreign media that OURA CEO Tom Hale said he did not think planned to enter the smart ring with a plan to enter the smart ringThe market, because an Apple -designed smart ring may weaken the sales of Apple Watch.
In an interview with CBNC, Hale said that Apple may "be doubtful to the value of rings and watches at the same time."He mentioned that although Apple is likely to pay close attention to the dynamics of Oura and , Apple is unlikely to launch a smart ring because "it is difficult to make such products well."
OURA recently launched OURA RING 4. This product can track sports, fitness, health, stress and sleep.It is understood that OURA is one of the most well -known companies in the field of smart rings. The first product was launched as early as 2015.
In October this year, Mark Gurman of Bloomberg said that Apple was not actively developing smart rings.It is said that Apple is worried that smart rings will eat the sales of Apple Watch because smart rings may have many functions similar to watches.Apples industrial team has proposed to develop a smart ring as an Apple Watch low -cost alternative, but Apple executives are not interested in this.
If the popularity of the smart ring rises, Apple may eventually decide to design one.In July this year, Samsung launched Galaxy Ring. This device is compatible with the Galaxy series equipment. It can track exercise, sleep, heart rate and breathing frequency, and provide users with daily sleep scores and energy scores.
Apple has applied for a patent for equipment similar to rings, which has triggered rumors of "IRING", but Apple often applies for patents that have never appeared in products that have never appeared.
