[CNMO Technology News] At 00:00 on November 12, Double 11 officially ended in 2024. Thunderbird innovation showed its leadership position in the XR market in China.
According to the data of JD Wone and Tmall Business Staff, During the Double 11 period, Thunderbird innovated the number one in the XR industry of JD.com and Tmall platforms, and the industry market share was as high as 42%.Become a true head company on the XR track.The sales volume of new Thunderbird AIR 3 leads a group of VR heads, and has won the first sales volume in the XR industry. The sales volume of Thunderbird store increased by 220%from 618 in 2024!During the same period, Thunderbird Innovation also announced that the new AI shooting glasses Thunderbird V3 will be released recently.
The bright results of Thunderbird Innovation in Double Eleven stems from its profound understanding and accurate grasp of user needs.In fact, for split -type AR glasses, the current more pragmatic direction is to focus on the core needs of users, optimize the movie viewing and game experience, rather than blindly pursuing complex functions such as office work and space computing."The industry has invested 90%of the energy in 9%of the scene, but is out of the actual needs of most users." Li Hongwei, the founder and CEO of Thunderbird Innovation, pointed out.
Thunderbird Air 3 is a product based on the concept of "focusing true needs".With deep technical accumulation and accurate insight into user scenes, Thunderbird Air 3 brings a new peacock display engine, the fifth-generation Micro-OLED miniature display, and the back-back audio structure of the exclusive dual unit, which has become an AR glasses video experience ceiling.
Precise product positioning can not only bring a better product experience to users, but also effectively reduce the price of the product.For the first time, the Thunderbird Air 3 brought the price of AR glasses into less than 2,000 yuan to effectively expand the audience of AR glasses.Because of this, AIR 3 became the leader of the XR market during the "Double Eleven" period, and won the first good results in the sales volume of XR categories in one fell swoop, which accelerated the important transformation of AR technology from the popular adopters to the popularization of the whole people.
Double 11s success, Thunderbird Innovation once again proves its leadership in the Chinese XR market, and it is also for its upcoming new products.It laid the market foundation.In the next step, Thunderbird Innovation will deepen the integration of AI and smart glasses, promote technological evolution, and once again bring users in the era experience of artificial intelligence.
Today, with the increasing maturity of technologies such as AI models, users can achieve more diverse and natural interactive experiences through AI to shoot glasses.This development trend has attracted great attention from international giants such as META and Apple, and has also become an important R & D direction for Thunderbirds innovation.
Thunderbird Innovation announced that the new AI shooting glasses "Thunderbird V3" will be released soon.And multi -modal AI, bringing a comfortable and efficient AI intelligent experience.
Qualcomm Snapdragon AR1 chip is a processor designed for light and thin smart glasses, which significantly optimizes power consumption and integrates the third third.On behalf of the NPU, the performance of enhancement, voice interaction, and picture search of image.In addition, Thunderbird Innovation will also jointly create a large model -based model with large domestic AI model companies, bringing more natural interaction and diversified application scenarios.
Left -handed technology, right -handed channels, with the profound accumulation of the engineering strength of the AR technology field in the field of AR technology and the profound accumulation of doctoral glasses in the field of professional optical light.The development wave has become a new explosion in the consumer electronics market.
