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Introduction
In a small town in central Jiangxi, the sun is sprinkled through a sparse cloud layer and sprinkled with a slightlyOn the deserted street, a fashionable snack shop is quietly located on the corner of the street.
The owner of this shop is a post -00 guy, named Lin Zixuan.He is also my cousin. Lin Zixuans face was hanging with an indescribable sorrow, looking at the pedestrians who passed by occasionally outside the shop. At this time, the taste was mixed.
Lin Zixuan did not like to learn from an early age. After graduating from high school, he resolutely embarked on the train to Shenzhen.Although he repeated a boring job every day during the days of the electronic factory, every night when he was quiet, he always took out his mobile phone and looked at the deposit accumulated in the account, and his heart was full of hope.
After 8 years of hard work, Lin Zixuan was in exchange for nearly 300,000 deposits with sweat and youth. Originally, he planned to use it as the down payment and bought a set of his own in the urban area.The house is prepared for future marriage.
However, when I returned home this year, Lin Zixuan accidentally discovered that a snack shop was opened in the county, and the business was extremely hot.The dazzling goods in the store and the endless stream of customers made him shine.
At that moment, he seemed to see a new opportunity.
"Why dont I use this money to open a snack shop?"
Once this idea takes root, it will quickly be in himGel in my heart.He imagined that he became a popular owner. He was busy and fulfilling every day. More importantly, he made more money than factories, and he was more free to be a boss.
So, Lin Zixuan resolutely resigned from Shenzhens work regardless of his family dissuasion and returned to his hometown with all savings.
He spent a whole month, joining, selection, decoration, and purchase, every step is to do it. In the end, a new snack shop opened in the most prosperous area of the county seat.Essence
In the early stage of opening, Lin Zixuan attracted many customers to visit through a series of promotional activities.Move, the "Didi" sound of the cash register rose one after another, and his face was filled with a happy smile.
At that moment, he felt that he had made the right choice, as if he had seen the dawn of success.
However, the good times are not long. With the end of the promotion, the flow of people entering the store rapidly decreases.
Lin Zixuan realized that the competition of snack shops is far more intense than expected. In less than two months, the entire county has opened four or five new snack restaurants.
The surrounding shops have their own characteristics, and their own stores have no highlights except for the good geographical location.Hydropower, employee salary and other expenses, daily income can barely maintain the basic operation of the store, and sometimes it is not even eased.
What makes Lin Zixuan the most unacceptable is that in the first month after the opening, his ledger showed a loss of more than 20,000 yuan.In the next few months, the situation has not improved, but it has intensified.
Sometimes, all day, the revenue in the store is only poor 80 yuan, and even rental water and electricity costs are not enough to pay.
Every night is quiet, Lin Zixuan will sit alone in the shop, looking at the snacks in the warehouseResponsible, he began to doubt his decision, is it really impulsive?
He tried to change business strategies, launch new products, and promote promotional activities, but the effects are all minimal.Now, he is facing a difficult choice: Do you continue to persist or transfer the store?
"Lets turn it out, it is important to stop loss in time!" This is my suggestion.
Lin Zixuan was very sad after hearing it, but in the end, I still obeyed my suggestion, but the reality is in front of me. If it does not stop the loss in time, it is a loss without a hole.
However, the transfer is not smooth. From the door of the store to the present, it has not been transferred for 4 months.For Lin Zixuan, it seems as long as a century.
Lin Zixuan can only continue to reduce the transfer price, and finally the shop is transferred to this store at the cost of huge losses.
"I will never open a shop again in my life!"
As the door of this snack shop slowly closed, the signboard was changedIt became a fruit shop, Lin Zixuan stood outside the shop, looking at the sunset that was gradually away, and his heart was full of reluctance and reality.
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