On October 30, 2024, Honor officially released its latest flagship model -the MAGIC7 series.After the meeting, the President of Honor Zhao Ming accepted a group interview with many media to explain the market strategy, technological innovation, and future development direction of Honor.
Zhao Ming first responded to the issue of the price increase of friend Xiaomi 15 in the interview.He pointed out that despite increasing component costs and R & D investment, Honor still insists on creating amazing products for consumers at the appropriate core price segment.Taking Honor Magic7 as an example, although the same chip is configured, the price has not risen significantly compared to the previous generation.This reflects the core business logic of Honor that has always adhered to and a profound insight into consumer demand.He emphasized: "Stress should be carried, and consumers are more pressure than us."
Two years ago, Zhao Ming mentioned that the time was not arrived, and now Honor has launched GT GTThe series is precisely because they have continued to build a core technology system in the past few years, especially in AI.Zhao Ming said: "We have firmly strengthened the AI strategy from the first day to reconstruct the operating system with AI. When all industries are not optimistic about AI, we build a platform -level AI, and it is four years as one."Let Honor have enough technology and innovation overflow, and support the new GT series.
When it comes to the difference between glory and operating system, Zhao Ming explained: "The glory has taken different paths since its independence.Not only retains the traditional kernel, but also creates the AI kernel to meet the needs of the AI era.Zhao Ming believes that Honor is the strongest in the industry in the AI kernel, and can be able to achieve autonomous driving based on end -side AI and end -side models.
Regarding the application of AI, Zhao Ming pointed out: "Use AI not only to reconstruct the experience of mobile phones, but also use AI to reconstruct the logic of many operating systems and thinking problems."Honors investment in AI is not limited to the operating system, but also includes many hardware functions such as communication, camera, and battery life.Zhao Ming emphasized that the Honors AI OS operating system is in a leading position in the industry, and major manufacturers are also following the pace of glory.
When talking about video technology, Zhao Ming shared the strategy of the Honor team in this regard.He said that Honors photography must not only learn the control of light and shadow in the SLR camera, but also combines the AI model for calculating photography to achieve the best shooting effect."From this dimension, this idea is actually opened, which is actually a qualitative change in the image of our Honor Magic7."
For the market expectations of the GT series, Zhao MingIt means that Honor will patiently cultivate this series and focus on the needs of core target consumer groups.He also added that the GT series will focus on the young peoples market, with performance as the core competitiveness, and it is expected to become a performance benchmark for glory in the future.
Zhao Ming also mentioned that Honor pays great attention to security in AI face -to -face detection, autonomous driving and other functions.Honor has passed the ISO420001 international standard certification to ensure the security of user data and privacy.He emphasized: "AI without data protection and privacy security is worthless."
Finally, about price issues, Zhao Ming said that Glory insists on pricing logic and strives to remain unchanged.The pricing strategy of Honor Magic7 is more based on consumer demand and market positioning to provide the best user experience.
Honor has a profound layout in technological innovation and market strategies, and maintains firm confidence in future development.The release of the Honor Magic7 series marks another important breakthrough in Honors smartphone market.