Fast Technology November 13 news, according to Japanese media reports, from January to September 2024, the share of Chinese brand TV in the Japanese market soared to 49.9%, occupying half of the rivers.
According to the company, Hisense, which acquired "Regza", who belonged to Toshibas brand, accounts for 40.4%, ranking first; TCL Technology Group is 9.5%, and (9.7%) and Panasonic (9.0%) do not drive together.
According to a single month, after July this year, Chinese companies have always accounted for more than 50 %.
In the Kukucho Town Store in Chiyoda -king, Tokyo, Hisenses Tablet TV occupies a prominent location of the store, and in terms of price, Chinese brand TV is compared to Sony, and other Japanese brands are more close to the people.
Sales staff pointed out that more and more consumers are no longer sticking to Japanese brands, especially young people, they are more inclined to pass through throughThe network comparative performance and price, choose the products of Chinese brands.
In addition, the average sales price of Tablet TV in Japan declined. From January to June 2024, it decreased by 4.4800 yen (about RMB 3033 from January to June 2020 (about RMB 3033Yuan).
In the Chinese market, the brand shipments of the Chinese TV market in October reached 3.855 million units, an increase of 3.1%compared with the same period last year.
The three traditional main brands (including its sub -brands) of Hisense, TCL and Skyworth in October reached 2.335 million units, and the share market share exceeded 60 more than 60The%level reached 60.6%, a new high in the year.
