In recent years, industry has faced a round of large shuffle, and many shops have experienced closing tide.
But there is an exception, which is the pharmacy industry.
If we observe carefully, we will find that the pharmacies in the surrounding streets are more and more, and sometimes there are more than 100 pharmacies in a community in two kilometers.
Then, the question comes, is the business of pharmacies doing better?Why are there more and more pharmacy business?
1. Why do the streets of the streets and alleys be dumb?Is the pharmacy making money?
The number of pharmacies statistics counted in December 2023 has exceeded 10,000.And the latest pharmaceutical companies listed in October 2014 have also expanded 5 times in 9 years, with a total of 10,255. The expansion of the Da*forest chain store has increased by 29.35%year -on -year.As the number one pharmaceutical company with a surname, a certain pharmacy reached 13,065, and it is planned to maintain a growth rate of about 25%of the physical stores each year.
Although the physical store in recent years has not been good, it seems that the impact on pharmacies has been very small. I summarized the 4 points online:
Aging trends , most of the elderly have some chronic diseases, need long -term medication control, and the existence of pharmacies meets the needs of the elderly.
Unlike the influence of other industries due to online stores, State is stricter to drug supervision , so that online pharmacies are openedThe threshold is high, and online shops cannot be done, and naturally impact on physical stores.
The cost of opening a pharmacy store is low generalThis has also become an important reason why people are keen to open a drug store.
and The main profit of pharmacies is also very diverse. In addition to high -profit prescription drugs and OTC drugs, it is mainly chronic diseases.The purchase rate is high, and there are also profitability such as other daily necessities and health products.
In addition, pharmacies often carry out activities such as sending eggs, 0 yuan for purchase, and full reduction.Rate.
2. Why is it cheaper to buy medicine online?Media: The genuine online genuine rate is less than 40 %
However, the financial report of multiple chain drug companies in the first half of 2024 showed a decline in profits, and some offline stores were forced to close. Due to sales due to sales.The reduction of the amount seems to indicate that the dividend period of the pharmacy is rapidly heating.
Some people also speculate whether it is related to the rise of online pharmacies. After all, it will be cheaper to buy medicines on the Internet. So why is it much cheaper to buy medicines online?
Ms. Zhao has shared her own drug purchase experience. At that time, because of the uncomfortable stomach, I went to a drug store near home to buy a box of elimination tablets. At that time, the price was 29.8Yuan, but later searched for products of the same specifications online, but the price spread was more than 10 yuan.
After a reporters investigation, it was found that this situation is not an example. After the field sampling comparison, it is found that no matter whether it is the same brand, offline prices are onlineThere is a big gap between the price of the shop twice or even 3 times .
The reason why there are two factors is actually , and there are no rent, manpower and manpower, andThe cost of other intermediate links; second, In order to open the market, the price will be reduced to attract customers to buy .
In last year, CCTV surveyed online pharmacies and found that most merchants could carry out drug sales activities without approval.Strong>, and the category involves a variety of types, so it seems that there is still a certain risk of buying medicine online.
Then someone may ask how to avoid buying fake medicines online?Experts remind online attention to these 3 points is very key:
1. Follow two qualifications
Whether there is a "Drug Business License", but to see if the medicine has the "Drug Registration Certificate". If not, it may be unqualified for the sale of drugs, which is illegal and illegal.
2. Recognize the number of drug approval texts
Pharmaceutical packaging The approval number on the above is the most direct authentic code, which shows that after drug supervision, it is legally approved to be listed. At present, the common drug approval number on the market in my country mainly includes three formats in the Mainland, Hong Kong, Macao and Taiwan, and overseas. Pay attention to screening.
3. Differential authenticity
For information on the website of the State Drug Administration, check whether there are registrations for authentication.
Three, the price of drug prices!The same medicine, the pharmacy is N times more expensive than the hospital!
In fact, the price of online and offline drugs is different. Even the pricing between hospitals and pharmacies is not the same. Some are even 10 times the difference. Why?
First of all, The price of the hospital is stipulated by the relevant departments .However, the price of pharmacies is determined according to market competition and drug costs. After the supplier gets the goods, and the additional profit points of the store transportation, the natural selling price is relatively high.
But in June this year, National Medical Insurance Bureau sent a letter to strictly check the situationAccording to the basis, rectify the chaos of pharmaceutical companies , require pharmaceutical companies to reduce prices on the price of target lines, and make interviews with pharmaceutical companies and investigate the poor price of pharmaceutical prices for fixed retail stores in medical insurance. Of course, for some channels, for some channelsThe problem of too low pharmaceutical retail prices also conducts related interviews, accountability and other measures to ensure that the price of drugs returns to the reasonable price range.
This move has a certain standardized role in pricing in the pharmaceutical market. While achieving monitoring of drug prices in the country, it is also conducive to consumersGet more preferential medicines, promote the drug market towards a benign competitive format, and create a healthy ecology of the industry.What do you think about this?
Reference Information:
[1] "Why buy medicines online is much cheaper than pharmacies?Line-on-price comparison systems in many places ... ". China Consumer News. 20124-07-09.
[2]" Why buy medicines online is cheaper than physical pharmacies than physical pharmaciesIntersectionIs it a fake medicine?The truth is ... ". Shenzhen Consumer Council .2024-04-16.
[3]" There are many fake drug cases!The genuine rate of online products is less than 40 %, JD.com, Taobao, Medicine Network, etc. are suspected of illegal sales of medicines ". Among the public opinion data of the Peoples Daily Online. 20123-06-26.
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